Get 800mm Magnification Right in Your Pocket with Canon’s New PowerShot ZOOM - Canon Vietnam

    Get 800mm Magnification Right in Your Pocket with Canon’s New PowerShot ZOOM

    Ho Chi Minh City, 8 March 2021 – Canon today announced the launch of the PowerShot ZOOM, a pocket-sized digital monocular camera designed for those who want to get closer for activities such as sports, live performances or wildlife watching. The PowerShot ZOOM’s light and compact design makes it useful in a wide variety of situations, while its ability to capture photos and videos ensures you get to keep memories of all the sights you come across in your day out with the PowerShot ZOOM.

    With the PowerShot ZOOM’s ability to instantly switch between 100mm, 400mm and 800mm focal length respectively, users will never miss an opportunity to get closer to the action regardless of whether they are attending a football match, a concert or out birdwatching. Being only slightly bigger than an average power bank, at 103.2mm in length and weighing approximately 145g, users will find it extremely portable.

    “Designed to be lightweight and portable, users can easily store the Canon PowerShot ZOOM in their pocket. Despite its size, the PowerShot ZOOM is equipped with autofocus and image stabilisation, which gives users a clearer view. The PowerShot ZOOM’s optical zoom and image stabilisation ensures photos and videos are sharp, and they can instantly share these moments with others on social media,” said Satoru Takeda – General Director of Canon Marketing Vietnam.

    Simple, Fun and Easy to Use

    Designed with ease of use and simplicity in mind, the PowerShot ZOOM sports a telescopic design and comes with autofocus and image stabilisation, which provides a comfortable viewing experience during prolonged use. Regardless of whether users are out birdwatching or catching a soccer match, toggling between 100mm, 400mm and 800mm with a few button presses ensure users never lose sight of the action. They can also capture those fleeting moments in the form of 12-megapixels still images or Full HD videos with a touch of the button. Capable of shooting up to 10 frames per second for stills, the PowerShot ZOOM can easily capture shots of players running across the basketball court or a flock of birds flying across the treetops.

    A telephoto zoom lens coupled with an interchangeable lens camera can be a hefty combination to carry around on a trip, and the PowerShot ZOOM provides users with that extra reach without the additional bulk. They also get to immerse themselves in beautiful scenery with the 0.39-inch electronic viewfinder that has a resolution of 2.36 million dots at 59.94FPS, which is similar to the viewfinders found in premium full-frame mirrorless cameras such as the EOS RP. With this, users get a crisp image with much more detail when using the viewfinder.

    Designed to be used on the go, the PowerShot ZOOM can be charged or powered via the supplied Type-C to Type-C interface cable with a compatible charger or power bank (sold separately). Users can also opt for the Canon USB Power Adapter PD-E1(sold separately) as well. A full battery charge provides approximately 60 minutes of movie record time, 150 still shots and a live viewing time of 70 minutes. The PowerShot ZOOM uses a microSD card as storage media.

    Seamless Connectivity with Smartphones for Sharing on the Go

    For easy sharing on various social media platforms, images recorded on the PowerShot ZOOM can be transferred to a smartphone via Canon’s Camera Connect app wirelessly or via wired USB. With the Camera Connect app, users can perform remote shooting and share the images being viewed in real time, on a smartphone with family and friends.When the PowerShot ZOOM is connected to a smartphone via a wired USB cable, it is recognized as a USB mass storage device, and images can be imported into the smartphone.

    Availability and Pricing

    PowerShot ZOOM will be available in Vietnam market in April 2021 with extimated price of 9,000,000 VND*.


    Model máy PowerShot ZOOM
    Image Processor DIGIC 8
    Image Sensor Camera Effective Pixels Effective sensor size: 1/3-inch CMOSCamera effective pixels: Max approx. 12.1 megapixels
    Metering System 384 zone (24 × 16) metering using image sensor
    Autofocus Method Face+Tracking, 1-point AF**Fixed at the centre of the screen for 1-pint AF
    Focal Length (35mm Equivalent) 100/400mm Digital zoom: x2 (800mm equivalent)* Switchable: 100mm → 400mm → 800mm
    Image Stabilizer (IS) System Optical 4-axis IS
    Effective ISO Stills: 100 - 3200 set automaticallyMovie shooting: 100 - 3200 set automatically
    Continuous Shooting Max. approx. 10 shots/sec (AF fixed)
    Max Shutter Speed 1/8000 sec.
    Viewfinder 0.39-inch OLED, 2.36million dots59.94fps refresh rate
    Movie 1,920 x 1,080 29.97/23.98 fps (NTSC), 25.00 fps (PAL)
    Maximum movie recording time 9 min. 59 sec (per clip)* Movie recording not possible during Wi-Fi connection
    Recording Media microSD / microSDHC / microSDXC *UHS-I cards compatible
    Power Supply Built-in rechargeable lithium-ion battery
    USB charging / Optional Power Can be charged/powered with USB Type-C* With 18W (9V / 2A) or higher compatible devices
    Size Approx. 33.4mm x 50.8mm x 103.2mm
    Weight Approx. 145 g (incl. battery and media)
    Network Wi-Fi /Bluetooth Low Energy Technology

    (*) This is estimated retail price which is subject to change without advance notification.