Canon Announces Firmware Upgrades forProfessional 17” 4K Displays “DP-V1710 / DP-V1711”to Enhance Luminance

    The firmware upgrades are available at a premium for the two models

    Ho Chi Minh City, 14 May 2020 - Canon Inc announced today in Japan that the Company will make available in late-June 2020 firmware[1] upgrades at a premium for two models of professional 4K reference displays—the DP-V1710 and DP-V1711—aiming to enhance luminance. This will better meet the needs of HDR (high dynamic range) video production as well improve overall efficiency in grading HDR footage.[1] Firmware is a type of software used to control product hardware functions.

    The professional 17-inch 4K display that supports the firmware is the “DP-V1710” (launched in February 2017) with 6G-SDI connector and the “DP-V1711” (launched in April 2018) with 12 G-SDI connector. It is capable of showing high image quality 4K video while meeting the various standards and formats required for HDR display needed for video production. It is small enough to be carried around, and its usage is predominantly in local shooting, broadcasting stations and relay vehicles.

    In the video production industry that is moving towards HDR, there is a growing need for high-luminance displays not only for reference displays that check the final image quality of video but also for small, lightweight displays used in shooting scenes. That’s why Canon offers an upgrade license (chargeable) for professional 17” 4K displays “DP-V1710/ DP-V1711” that delivers a higher maximum luminance.

    This new paid upgrade adds a “Boost (Contrast)” setting to the display, raising maximum and full screen white luminance from 300 cd/m[1] to 1,000 cd/m[2][3] when “On” is selected[4][5]. When “Off” is selected, local dimming control is applied, the maximum and full screen white brightness is raised from 300 cd/m to 600 cd/m. This improves the gray-scale expressiveness of the high-luminance area and is useful for confirming high-luminance images in bright shooting sites, studios, relay vehicles, etc.
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    ​​​​​​​With the support of this paid upgrade, from the "DP-V3120" (Launched November 2019), which achieves a maximum and full screen white luminance of 2,000 cd/m, to the 17 inch 4K/HDR display, the 31 inch, 24 inch, and 17 inch 4K/HDR display lineup will achieve a high luminance of 1,000 cd/m as stipulated in the HDR video production standards and operational guidelines, and will strongly support the workflow of 4K/HDR video production from shooting to editing.
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    Canon will continue to improve and expand the functions of its existing products through the provision of firmware to increase user convenience.​​​​​​​
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    ​​​​​​​About Canon Marketing Vietnam Company Limited:
    ​​​​​​​Canon’s products reached Vietnam market in the early years of the 1980s through its authorized distributor. Over the past 14 years, Canon has marked its very active presence with the establishment of 04 factories in industrial zones such as Thang Long - Hanoi, Que Vo and Tien Son - Bac Ninh, Pho Noi - Hung Yen, and Canon Marketing Vietnam Company Limited. In addition to creating jobs for more than 25,000 people, Canon has also contributed to Vietnam’s social development goals through its meaningful CSR activities. Canon Marketing Vietnam Company Limited is operating under the directions and support from Canon Asia Marketing Group, and Canon Singapore Private Limited Company, Canon’s regional headquarter for South and Southeast Asia. Besides having Le Bao Minh as the Distributor, Canon also involves more than 300 dealers in Vietnam.
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    ​​​​​​​For further information, visit www.canon.com.vn
    ​​​​​​​For product images, please visit: Canon Photo Library
    ​​​​​​​Media contacts:
    ​​​​​​​Ms Tran Thi Thuy Loan
    ​​​​​​​Canon Marketing Vietnam Company Limited
    ​​​​​​​Email: tran_loan@canon.com.vn​​​​​​​
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    ​​​​​​​[1] Firmware is a type of software used to control product hardware functions.
    ​​​​​​​[2] This is a global dimming control that controls the amount of backlight emission throughout the screen.
    ​​​​​​​[3] This is a global dimming control that controls the amount of backlight emission throughout the screen.
    ​​​​​​​[4] The luminance value is a standard value when the AC power is supplied and is not a guaranteed value.
    ​​​​​​​[5] This is a global dimming control that controls the amount of backlight emission throughout the screen.
    ​​​​​​​[6] If a paid upgrade from June 2018 has been applied, the "Boost (Contrast)" setting has been added.
    ​​​​​​​This paid upgrade raises the maximum and full screen white brightness from 600 cd/m2 to 1,000 cd/m2 when "On" is selected.
    ​​​​​​​For details, please refer to the Canon Display website.